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Monday, July 23, 2012

Citel Technologies, Inc. Announces Central Office Version of its Portico™ TVA™

Citel Technologies, Inc., is pleased to announce a new firmware release for its Portico™ TVA™ that enable Citel's VoIP migration device to be installed in a central office environment for Centrex deployments. For the first time carriers who are migrating their customers to an IP Centrex solution from a DMS100 Centrex environment can install the Portico™ TVA™ centrally rather than at end user premises.

The Portico TVA offers companies the ability to migrate their customers to VoIP without the unnecessary burden of ripping and replacing existing cabling infrastructure, purchasing new IP phones and installing Power over Ethernet switches. Customers can retain their existing digital, analog and Centrex phones without removing the existing switches by SIP enabling those phones through the use of the Portico TVA. This is a quick and cost effective means of VoIP migration.

The Portico™ TVA™ was originally developed as a premise based device which, when converting end users from a PBX to a premise based IP telephony platform, was not an issue. However, for carriers who were trying to migrate their Centrex customers it can be an issue as they are reluctant to send their technicians onto customers' premises unnecessarily as most work with the switching equipment had historically been done centrally. At a show in the Fall of 2011, one of the major cloud based IP telephony platform providers asked Citel to reexamine its premise based design and Citel's Engineering Division, based in the UK, started the review and design process. After six month design work and some extensive field testing, Citel is excited to announce this new development. "It is important to listen to customers and to work with them to develop products and firmware that meet their needs rather than what we think they need" said Ian Gomm, VP Sales and Marketing. "We are extremely fortunate to have a development team that can think outside the box. We now have versions of the Portico™ TVA™ that fully meet the needs of a new, wider group of customers. Where customers had to ensure that the Portico™ TVA™ was installed less than 2,000 feet (600 meters) from the handset in all instances now the Portico™ TVA™ designed for Centrex replacement, can be up to 15,000 feet (5,000 meters) from the handsets, the mandated loop length for Centrex handsets."

About Citel Technologies, Inc.

Citel enables SMBs, large enterprises and service providers to realize the cost and productivity benefits of IP telephony while at the same time leveraging their existing PBX infrastructure. Businesses with single or distributed locations and PBX vendors can now deploy next-generation IP applications and services at their own pace, with minimal business disruption. Service providers can deploy Hosted IP telephony services quickly, without having to "rip and replace" existing enterprise PBX handsets and LAN cabling. Citel is based in Amherst, New York with offices in Loughborough, England (UK) and Toronto, Canada.

For more information, please visit: www.citel.com

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Thursday, July 19, 2012

PixelFish Honored with Two "Award of Distinction" Wins

PixelFish, a leading provider of Google TV Ads, announced today it has been awarded two "Award of Distinction" wins by the 2012 Videographer Awards. The Videographer Awards is an international awards program founded by communication professionals to honor video production companies, advertising and public relations firms, corporate communication departments, cable and broadcast television operations, and government agencies.

The Videographer Awards is one of the oldest and most respected awards programs in the industry. PixelFish received the "Award of Distinction" for two 2011 projects: "StarBoard," a video case study produced for Hitachi that explored the many uses of the StarBoard interactive whiteboard technology in the classroom; and Sunbury Motors "Kia," a 30-second commercial for a Pennsylvania car dealership.

"The Sunbury Motors Kia commercial was part a five-spot campaign," said PixelFish Senior Scriptwriter Andy Glickman. "The client had previously aired just your typical 'stroll through the lot' spots; we pitched them on the idea of going in a radically different direction to break through the clutter of local dealership advertising. The result was a unified series of commercials, with instantly recognizable branding, that distinguished Sunbury Motors from the competition."

Rob Archer is PixelFish's Media Manager and oversaw production of both "Distinction" winning videos. "These videos couldn't be more different. The Hitachi 'StarBoard' video was shot on location at schools in Washington, capturing comments from teachers using the technology and B-roll of classroom activities. The Sunbury spots were shot in our green screen studio with nearly a dozen actors, extensive props and a series of motion graphics and effects. The challenges, goals and production of the two videos demonstrate pretty well the wide range of work that we do at PixelFish."

About PixelFish

PixelFish, Inc. is a provider of award-winning video advertising solutions for medium-sized and large businesses, and their advertising partners. The company has developed revolutionary concepts for quickly and easily creating, distributing and optimizing the most affordable and effective video for all applications. Founded in 2006, PixelFish is a privately-held corporation headquartered in Torrance, California. To learn more about PixelFish, please visit www.pixelfish.com/corporate.

Contact

PixelFish, Inc.
Tel: (310) 212-3200
Fax: (310) 212-3201
pr@pixelfish.com

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Monday, July 9, 2012

PixelFish Moves to New Location

PixelFish, a leading provider of offline, online and broadcast video solutions for medium-sized to large businesses, announced today that it has relocated to new corporate headquarters which are now located at 2275 W. 190th Street, Ste 100, Torrance, CA 90504. The firm's main phone number - (310) 212-3200 - and toll free number - (800) 503-3020 - remain the same.

The new facility houses PixelFish's operations, sales, support, production and post-production departments, as well as a large custom-built studio for green screen, white infinity and other types of video shoots.

"With every relocation PixelFish has made since our inception, it's always been with the purpose of providing better and more creative videos to our clients," said PixelFish Senior Director of Sales David Brewer. "This move is no exception. I am excited about the new potential we now have for expanded growth that this new location provides us, as well as the many creative opportunities this brings to our production and post-production teams."

Founded in 2006, PixelFish provides a wide range of video solutions to businesses of all kinds, focusing primarily on the medium-to-large sized business advertising market. The company's proven business model, proprietary production processes and documented results for their clients allow for lower production costs, making its video solutions more accessible and affordable.

"This move is evidence of our continued growth, the quality of our work, and the retention of our diverse range of clients," said Michael David, PixelFish Creative Director. "We have an expanding client base that includes industry leaders such as AstraZeneca , Hitachi, LexisNexis, ADP, ReachLocal, ShoeDazzle and many more who appreciate the unique PixelFish approach for delivering fresh, dynamic and motivating video content at affordable rates. This move ensures we will continue to provide the highest quality of work to these clients and others."

About PixelFish

PixelFish, Inc. is a provider of award-winning video advertising solutions for medium-sized and large businesses, and their advertising partners. The company has developed revolutionary concepts for quickly and easily creating, distributing and optimizing the most affordable and effective video for all applications. Founded in 2006, PixelFish is a privately-held corporation headquartered in Torrance, California. To learn more about PixelFish, please visit www.pixelfish.com/corporate

Contact
PixelFish, Inc.
Tel: (310) 212-3200
Fax: (310) 212-3201
pr@pixelfish.com

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